PostSecret.com is a website in which people write down their secrets on a post of some sort and have them uploaded online anonymously. It's a continuing community art project that's continually updated with the secrets people send in.
But some of the things on the site aren't necessarily secrets, they are messages. Such as this one that's trying to raise awareness of children diagnosed with cancer and advocating for a cure.
The message this website sends is an interesting one. I feel like what it's trying to communicate is that fact that everyone has done something that they resent, and that no one is perfect. By allowing people to post secrets that they may not be proud of anonymously, it gives people the confidence to do so because no one will find out it's them. And some people take that ability and put an interesting spin on it to advocate doing the right thing, such as this cancer awareness post.
This website is laid out just like a blog, that's a common layout I see in many other websites. Other websites that rely on user-submitted content use the blog format because it's easy to update and it's easy for viewers to keep track of these updates. The latest post by a user is on the very top of the page.
Websites like these are updated often because it's kept alive by a large community of people. It's an effective website because it's easy to read everything top to bottom, and each post tells an a short, interesting story.


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